Our Story

The idea for Sizzlefish came on a training run. Maybe you’ve noticed how thoughts seem to speed up during exercise, and sometimes ideas join together in new ways. After several miles contemplating our business selling healthy, top-quality fish, and then switching gears to think about triathlon training, it dawned on me: Our fish is the ultimate training food.

The idea made sense. For nearly 30 years we have supplied fish and seafood to the top natural and premium grocery companies in the US. We would use our years of experience sourcing, preparing, and packaging the best seafood, and focus those skills on delivering real performance and health benefits to people. Give them pure, first-quality fish they can trust – delivered to their door!

Thus Sizzlefish was born. Our mission is simple: We want you to perform better. We want you to enjoy both the athletic performance and health benefits of fish, in the most consistently-delicious form that you’ve ever experienced. You can trust us to supply you with pure untreated fish portions, with tools and tips for quick easy preparation, and with honest information about the benefits you are receiving from Sizzlefish products.